Lake Jane + UNICORN

There are some Montreal boutiques and brands that have supported Lake Jane from the very beginning. UNICORN Boutique is definitely one of them. Amélie and Mélanie, the two stylish ladies behind this trendy Montreal boutique, have been pretty amazing and a great source of inspiration for this blog. I was honored - and a leeeetle bit nervous - when they asked me to design a Lake Jane-inspired window display for their storefront. I'm following several other Montreal bloggers who have also designed great window displays for them over the last few months (head on over to UNICORN's blog for pictures).

When it came to developing a concept, I didn't have to look too far. Lake Jane is about my life in Montreal, the things that inspire me and the amazing people I meet along the way. I wanted to make a window that expressed that so I basically emptied out the contents of my iPhoto folders and transformed them into Polaroid mobiles. Most of those pictures have probably appeared on this blog at one point or another. My life over the past couple of years is pretty much on display on Montreal's busiest street for all to see. It's kind of funny that I'm more nervous about putting a few pictures of myself in a store front that I am about blogging about my entire life with complete strangers on a daily basis...

I assembled outfits using pieces designed exclusively by Montrealers: Dresses by Eve Gravel, tops by Josiane Perron and Vanessa Moore, and shorts by Valérie Dumaine. I also included accessories by Charlotte Hosten, Rachel F., La Raffinerie, Uranium and, of course, a lovely coral feather number by Noémiah. Feathers are a bit of a Lake Jane trademark afterall! I also brought some stuff from home that LJ readers might recognize like my grandmother's suitcases and a recently rescued vintage frame.

If you happen to be in Montreal, I hope you'll stop by and check it out! It's SALE time at the store and it's pretty much impossible to leave empty handed. Thank you to the UNIGirls for this very fun project! Merci les filles!

And huge props and thanks to my dear friend Aleksandra for her ladder-climbing skills and attention to detail and to Mike for cutting over 100 individual polaroids. ox