I wanted to end the week on a fun note so here are the final images from my latest What’s Your Style campaign for Home Sense, which is now LIVE! The print ads will also appear in a variety of magazines, which should start hitting stores shelves in the next few weeks. This campaign was all about creating fun, festive spaces in which to entertain and I was more than happy to channel my inner Christmas keener to bring them to life. We wanted to focus on entertaining without being too in-your-face with the Holiday stuff so it was a good challenge to find ways of integrating festive touches without screaming THE HOLIDAYS ARE HERE. I was also tasked with showcasing the bar cart. How very old school. I chose this beautiful brass cart with glass shelves and immediately began to brainstorm who would live in the two vignettes I was designing.
In a very surprising turn of events, I went with all-out colour for one of the spaces and it turned out to be my favourite vignette I’ve designed so far! “Bold & Cultured” is all about jewel tones, high-end finishes and scotch. Lots of scotch. I imagine this couple to be slightly eccentric, well-travelled, and great hosts. I mean, if you have a fully stocked bar at your disposal, you clearly know how to throw a decent dinner party.
We also came up with a really soft look, named “Pretty & Layered”. This one felt very cozy and intimate with lots of interesting little details that told a story. I imagined a fashionable homeowner who loves to entertain casually and on-the-fly. She/he also shares in my passion for matching wrapping paper to one’s décor.
As with the previous campaign, you are invited to check out the site, explore the spaces, watch
me use too many adjectives in the videos, and vote for your favourite space. You could win a $2,500 shopping spree at Home Sense.